If you are like me, you've probably sat in dozens of brainstorming meetings, only to have left frustrated. Although the task at hand was to think outside the box, for some reason, you just couldn't. I myself am a pretty creative person, but at one time or another, when crunch time came around, I froze. Even though I knew I was supposed to think outside the box in order to innovate, I just wasn't able to produce results when called upon. “We never look beyond our assumption